Meet
Alex Bayliss

Background & experience

Strategic communications for fintechs and financial services businesses.

I'm Alex, a strategic communications consultant with 15 years of experience helping established brands and ambitious businesses tell their stories, strengthen their reputations and navigate moments of change.

I've worked with global names including Klarna, Visa, Mastercard and HSBC, alongside high-growth fintechs, payments companies and start-ups competing in complex markets. My experience spans fintech, banking, payments, credit, pensions, wealth management, insurance, crypto and personal finance, with a strong understanding of the UK and EMEA regulatory landscape.

I work closely with founders and leadership teams to shape corporate and executive narratives, build media strategies and communicate through pivotal moments — from funding rounds and acquisitions to sensitive issues and periods of rapid growth.

My approach is straightforward: understand the business, find the story that matters, and turn it into clear, credible communications that support commercial goals.

Talk to Alex ↗